Four reasons why placemats make great gifts

Date: 22-11-2021

 

If you’re in the business of selling gifts, and you’re looking at new ideas, placemats and coasters could be a great option.

As we enter the busiest time of year in retail, our Cinnamon placemats and coasters have been a constant summer-season winner, year in and year out.

They’re not new, or innovative.
They’re not high-tech, or even on-trend!
But they are a great staple, and you won’t be disappointed.

Here’re four reasons why.

1. A traditional gift

Some of our wholesale customers tell us that they make great wedding gifts. So, we took their advice when they asked us to make sure we had plenty of stock late in the year, ready for the wedding season to kick-off.

2. Emotionally connect to the artwork

Plenty of styles available, from quirky to conservative.
Beach scenes, caravans, muscle cars, rock stars, flowers... plus plain & simple.
Something to resonate with almost any shopper, which is why they’d make a great gift. Detailed prints in a rainbow of options.

3. Quality finish

Compare these to any home-brand you’ll see at the large retail stores, and you’ll feel the quality difference right away. With a generous placemat size of 37 x 28cm, these offer a great table setting. Cork backed for heat resistance, and easier to clean than a tablecloth.

4. Repeat sales

And finally, I recall a conversation I overheard in a retail shop in early August (yes - back when people in Auckland were allowed to shop!).


A couple in their mid to late fifties were browsing the tableware section of the store. They were looking for something specific, and then happened to come across the placemats.

“Oh, placemats!”, the woman said as she reached forward to pick up the set that caught her eye. She explained to her husband that their set at home needed “refreshing”. He agreed and described theirs as being “a bit tired”.

 

So if you sell gifts, our wholesale customers love this range because:

  • You can get repeat sales from consumers who like to ‘refresh’.
  • You can keep them interested with new styles that come in regularly.
  • You can position them as being an easy, practical go-to gift item for your customers.

 

If this sounds like something you’d like to try, or you need to reorder, take a look at the range here.  (Please login for wholesale).